# Cart Campaign Object Reference

Source: https://support.storeconnect.com/articles/cart-campaign-object-reference · Last modified 21 August 2026

## Overview

Tracking information attached to a Cart such as the UTM details.

| Property | Value |
|----------|-------|
| **API Name** | `s_c__Cart_Campaign__c` |
| **Label** | Cart Campaign |
| **Plural Label** | Cart Campaigns |
| **Type** | Custom Object |

## Fields

| Field Label | API Name | Type | Required | Description |
|-------------|----------|------|----------|-------------|
| Cart | `s_c__Cart_Id__c` | Lookup ([s_c__Cart__c](cart-object-reference)) | No | The Cart__c which was created through this campaign. |
| UTM Campaign | `s_c__UTM_Campaign__c` | Text(255) | No | The utm-campaign parameter specified in this referral. |
| UTM Content | `s_c__UTM_Content__c` | Text(255) | No | The utm-content parameter specified in this referral. |
| UTM Medium | `s_c__UTM_Medium__c` | Text(255) | No | The utm-medium parameter specified in this referral. |
| UTM Source | `s_c__UTM_Source__c` | Text(255) | No | The utm-source parameter specified in this referral. |
| UTM Term | `s_c__UTM_Term__c` | Text(255) | No | The utm-term parameter specified in this referral. |
| UTM Token | `s_c__UTM_Token__c` | Text(255) | No | The utm-token parameter specified in this referral. |
| Visited At | `s_c__Visited_At__c` | DateTime | No | The date and time of this visit. |
| StoreConnect External ID | `s_c__sC_Id__c` | Text(36) | No | StoreConnect External ID, do not modify in Salesforce |

## Relationships

| Field | Type | Related Object | Relationship Name |
|-------|------|----------------|-------------------|
| `s_c__Cart_Id__c` | Lookup | [s_c__Cart__c](cart-object-reference) | Cart_Campaigns |

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StoreConnect Support — https://support.storeconnect.com/articles/cart-campaign-object-reference