{"title":"Content management","slug":"content-management","url":"https://support.storeconnect.com/articles/content-management","url_markdown":"https://support.storeconnect.com/articles/content-management.md","subtitle":null,"summary":"Manage store content using content blocks, pages, Liquid templates, and markdown to build and style your StoreConnect site.","type":"Help_Documentation","video_url":"","keywords":"content management, CMS, content blocks, pages, articles, media, liquid templates, markdown, blog posts, CDN, content delivery network, website content","last_modified":"2026-08-21T07:12:35+0000","body_markdown":"This topic group discusses the elements and processes for managing store content. \n\nStoreConnect uses many of the same principles as a typical content management system (CMS) to centralize the process of creating and managing website content, backed by the power of Salesforce.\n\n## StoreConnect components\n\n-   Media - Images, video, and sound files\n-   Pages - for example “About us”, “Contact us”, etc.\n-   Content Blocks - Sections of content that can be added to pages\n-   Articles - Blog posts, press releases, other site collateral, etc.\n\nYou'll use a mixture of these components to build your StoreConnect store.\n\n## Media\n\nMedia includes all images, videos and sound files used on your StoreConnect website. StoreConnect stores your media on a cloud-based platform outside of the Salesforce ecosystem. This is called a Content Delivery Network (CDN).\n\nUsing our CDN, all of your media is made available to you as global resources usable anywhere on your site [where you can add custom content](how-to-customise-the-design-of-your-store).\n\n### Media topics\n\n-   [How to Upload Your Media](uploading-media)\n-   [Adding media to products](adding-media-to-products)\n-   [Downloadable Links](product-downloads)\n-   [Inserting Media with Liquid Filters](liquid-how-to-insert-media)\n\n## Pages\n\nYou can create web pages like a homepage, About Us, Contact Us, or anything you need. You can create as many pages and sub-pages as you need.\n\nLearn more about Find more help on the [Pages](content-pages) page.\n\n## Content blocks\n\nContent blocks are sections of content that can be placed [anywhere you can add custom content](how-to-customise-the-design-of-your-store) on your website. There's two main parts to content blocks:\n\n-   **Content block containers** - Content block containers define the layout of a content section and can display many content block templates within them. Find out more about [Content block containers](content-block-containers).\n-   **Content block templates** - Content block templates define the style of the content, how it will look and feel. Content such as text, images and slideshows are created using [Content block templates](content-block-templates).\n\n### Content block topics\n\n-   Page, Article and Product Category content\n-   Product features, warranty, and downloadable links\n-   [Nesting Content Blocks within Content blocks for more complex designs](nesting-content-blocks)\n-   [Adding custom JavaScript, CSS, and head content](adding-custom-javascript-css-and-head-content)\n-   [Creating a custom header or footer](custom-header)\n\n## Articles\n\nArticles can be used for blog posts or press releases, and are organized within a page using article categories. Article categories help display articles by year, month, or subject, depending how you set them up. An Article can belong to one or more categories.\n\nLearn more about [Articles and article categories](articles-and-article-categories)\n\n## Using markdown for content\n\nMarkdown is a lightweight markup language that uses simple, plain-text syntax to format text for the web. It is a way of defining the format and style of content without the need for HTML.\n\nLearn [about using markdown for StoreConnect content](how-to-use-markdown), or learn the general principles of [markdown](https://en.wikipedia.org/wiki/Markdown).\n\n## In this section\n\n- [Best practice for naming content objects](naming-content-blocks)\n- [Display product info in product tabs](product-tabs)\n- [Feature products on a page](featured-products)\n- [Maintain SEO for filterable store pages](liquid-how-to-show-canonical-content)\n- [Product page content](product-page-content)\n- [Render conditional content using Liquid](liquid-how-to-showing-conditional-content)\n- [Review and approve a Content Change](review-and-approve-a-content-change)"}