# Redirect behavior and the default store

Source: https://support.storeconnect.com/articles/default-store · Last modified 21 August 2026

Set one store as the default when you run several stores on a shared domain. The default store is the one users land on at the root path, and it is the store StoreConnect falls back to when no other store applies. If you only run one store, you do not need to change this.

Exactly one store should be the default. Selecting **Default** on a second store leaves the routing ambiguous.

## Set the default store

1.  Open the **Store** record you want to make the default.
2.  Select the **Default** checkbox.
3.  Click **Save**.
4.  Visit your domain at the root path and confirm you land on this store.

## How the default store behaves

### Geolocation redirects

The geolocation service only redirects users to a more appropriate regional store if they're currently on the default store (or a store with no path). This prevents redirect loops when a user is already on a non-default store like `/eu` or `/us`. See [the geolocation feature](the-geolocation-feature).

### OAuth/SSO fallback

When an OAuth callback occurs outside a store context, the system falls back to the default to set the current store. See [authentication providers](authentication-providers-overview).

### Multi-store domain setup

In a typical multi-store setup on a shared domain, one store has the **Default** checkbox selected and no path, while others are not default and have path prefixes. The default store is typically the root store, the one users land on before being redirected to a regional store.

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StoreConnect Support — https://support.storeconnect.com/articles/default-store