# Feature products on a page

Source: https://support.storeconnect.com/articles/featured-products · Last modified 21 August 2026

Featured Products are typically positioned on the Home Page as a selection of special, or discounted products that you would like your customers to see.

However, you can add Featured Products to any [Content Page](content-pages).

![Featured Products](https://res.cloudinary.com/hzkr6fi81/image/upload/v1781677830/documentation-media/featured-products.png)

**Related help documents**

-   introduction-to-products

## How to create featured products

The simplest method to create Featured Products is to first create a Featured Product **content block**.

The Featured Product content block will act as a container for the products you wish to feature.

![Featured Products content block](https://res.cloudinary.com/hzkr6fi81/image/upload/v1781677832/documentation-media/featured-products-content-block.png)

*Above image: Featured Products Content Block*
Once this content block has been created you add all the products to feature.

![Featured Products adding products](https://res.cloudinary.com/hzkr6fi81/image/upload/v1781677833/documentation-media/featured-products-content-block-adding-products.png)

*Above image: Featured Products content block with added products*
Ensure you have selected the Featured Product on the *Usage Type* and set a *position* to set a specific order of the products.

![Featured Products add a product](https://res.cloudinary.com/hzkr6fi81/image/upload/v1781677834/documentation-media/featured-products-add-a-product.png)

*Above image: Adding your product to the Featured Product content block*
You can now insert your Feature Products content block into your desired page.

**Related help documents**

-   [Nesting Content Blocks / Child Content Blocks](nesting-content-blocks)
    Introduces the concept of nesting content blocks on a page

## Terms

**Content Block:** Content Blocks are used to place content on your Pages and Articles. There are two types of Content Blocks 1) A Container Content Block, and 2) A Template Content Block.

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StoreConnect Support — https://support.storeconnect.com/articles/featured-products