{"title":"Loyalty, rewards and points features","slug":"loyalty-rewards-and-points-features","url":"https://support.storeconnect.com/articles/loyalty-rewards-and-points-features","url_markdown":"https://support.storeconnect.com/articles/loyalty-rewards-and-points-features.md","subtitle":null,"summary":"Configure earn and purchase points per product, let customers pay with points, cash, or both, and display real-time points balances on the logged-in account page.","type":"Help_Documentation","video_url":"","keywords":"loyalty program, rewards, points, earn points, redeem points, loyalty tiers, membership, customer retention, repeat purchases","last_modified":"2026-08-21T07:12:35+0000","body_markdown":"Each product can be configured with its own earn and purchase points values, giving merchants full control over their loyalty strategy. \n\nThe flexible payment options via points, cash, or a combination of both, enhance the buying experience, while the logged-in customer provides real-time visibility into points balances, encouraging further interaction and increasing lifetime value.\n\n-   Earn points on purchases and spend those points to part pay for orders or purchase exclusive points-only products\n\n-   Each Product price book entry can have an Earn Points value and a Purchase Points value\n\n-   Provide purchasing via Points, Cash or Points \u0026 Cash\n\n-   Customer can see points balance via logged in experience"}