# Loyalty, rewards and points features

Source: https://support.storeconnect.com/articles/loyalty-rewards-and-points-features · Last modified 21 August 2026

Each product can be configured with its own earn and purchase points values, giving merchants full control over their loyalty strategy. 

The flexible payment options via points, cash, or a combination of both, enhance the buying experience, while the logged-in customer provides real-time visibility into points balances, encouraging further interaction and increasing lifetime value.

-   Earn points on purchases and spend those points to part pay for orders or purchase exclusive points-only products

-   Each Product price book entry can have an Earn Points value and a Purchase Points value

-   Provide purchasing via Points, Cash or Points & Cash

-   Customer can see points balance via logged in experience

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StoreConnect Support — https://support.storeconnect.com/articles/loyalty-rewards-and-points-features