# Minimum requirements for product visibility

Source: https://support.storeconnect.com/articles/product-listing-minimum-requirements · Last modified 21 August 2026

For products to be visible in your online store, they must be set up a certain way in StoreConnect. For full details on setting up products, see [Create products in StoreConnect](https://support.getstoreconnect.com/article/How-to-Add-Products-in-StoreConnect "Create products").

## Minimum product requirements checklist

Follow this checklist to ensure product purchasability and troubleshoot product issues.

For a product to show on the site

-   Must be active
-   Must belong to a product category
-   Available date must be in the past

For a product to be searchable

-   Must be a master product or variant of a master
-   Must have an active price book entry
-   Match the store's currency

For a product to be purchased

-   Inventory control options must be set
-   At least one payment provider must be configured

## Visibility of discontinued products

When the **Discontinued On** date of a product is in the past, the product is still visible in the store but it cannot be purchased.

To fully remove a discontinued product from the store, uncheck the Active field on the product. This will remove it from the site.

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StoreConnect Support — https://support.storeconnect.com/articles/product-listing-minimum-requirements