▶️ Add product traits
On this page
1. What Are Traits in StoreConnect?
Traits are specifications or attributes that describe features of a product.
They serve two main purposes:
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Display on Product Pages: Show detailed specifications like size, material, weight, etc.
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Enable Filtered Search: Allow customers to narrow down product results using filters (e.g., only show products made of “Fluff”).
2. Access the Trait Settings
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Open Salesforce and go into the StoreConnect Config App (launch it via the App Launcher).
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Open the main menu in the app, and scroll down to find the three trait components:
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Trait Categories
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Trait Types
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Trait Values
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You can also find traits via the StoreConnect Navigation in the bottom right corner.
3. Create a Trait Category
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Go to Trait Categories and click New.
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Fill in:
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Name: (e.g., General Information)
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Display Name: (if you want customers to see a different name for the category)
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Position: Use increments (e.g., 10, 20, 30) to make reordering easier later. Lower numbers appear first in the position order.
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Click Save.
4. Create a Trait Type
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Go to Trait Types and click New.
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Fill in:
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Category: Choose the one you just created.
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Name and Display Name (e.g., Material).
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Value Type: Choose the data format (Text, Number, Currency, Checkbox, etc.).
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Optional: Select a unit of measurement if needed.
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Position: Again, use spaced numbers (e.g., 10, 20).
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Check:
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Display on Product Page
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Use as Search Filter
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Click Save.
5. Add a Trait Value
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Go to Trait Values and click New.
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Select the Trait Type (e.g., Material).
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Enter the Value (e.g., Fluff).
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Click Save.
6. Assign the Trait to a Product
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Go to the Traits menu (top-level menu option in the config app).
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Click New.
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Select:
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The Trait Type you created (e.g., Material).
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The Product to assign it to (e.g., Steve Plushy).
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Click Save.
Optional: Bulk Upload
- Traits can also be mass-imported using a data import tool if you’re handling large numbers of products.
7. View Results on the Website
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Go to the product page and refresh it.
- You will see a Specifications Block showing the trait (e.g., Material: Fluff).
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Go to your product catalog search view.
- The trait will appear as a search filter to help customers narrow down their options.