▶️ Create product variants
On this page
1. Understand What Product Variants Are
Product variants allow you to offer multiple versions of the same product, differing by features such as:
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Color (e.g., blue or orange hoodie)
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Size
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Shape
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Material
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Any other custom attribute
These variants are linked to a master product but are treated as individual items for pricing, images, inventory, etc.
2. Start With the Master Product
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In Salesforce, open the StoreConnect App.
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Go to StoreConnect Navigation > Products > All Products.
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Select the product you want to base your variants on (e.g., Steve Plushy).
If it doesn’t already exist, create a new product and ensure:
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It’s marked as Active.
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It’s marked as a Master Product (this will become unpurchasable once variants are added).
3. Create a Variant (e.g., Blue Hoodie Version)
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Click the Clone button on the master product to save time.
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In the cloned product:
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Update the Product Name and Display Name (e.g., Steve Plushy - Blue Hoodie).
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Uncheck the “Master” box (variants must not be marked as master).
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Adjust the description, image, and any other relevant data.
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Mark as Active.
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Click Save.
Repeat this step for each variant (e.g., Orange Hoodie).
4. Set the Price for Each Variant
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Go to the Price Books section.
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Add or update the price (e.g., $25).
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Click Save.
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Click Sync Price Changes for immediate update.
5. Assign Categories and Media
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Under Categories Containing This Product, click New, select a category (e.g., Toys), and Save.
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Scroll to Media Used by This Product:
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Click New to assign an image (e.g., blue hoodie).
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You can upload or select from existing media.
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6. Link Variant to the Master Product
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In the variant product record, scroll to Master Products and click New.
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Choose the original master product (e.g., Steve Plushy).
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Set the:
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Variant Type: e.g., Color (you can also create custom types).
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Variant Value: e.g., Blue.
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Click Save.
Be sure to create variants for all versions, including the original (e.g., make Steve Plushy - Orange Hoodie its own variant and link it too).
7. Confirm on the Website
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Go to your StoreConnect storefront.
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Navigate to the Master Product page (e.g., Steve Plushy).
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You will now see a variant selector (e.g., a dropdown or buttons for Blue and Orange).
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When a customer selects a variant, the page dynamically updates:
- Shows the selected variant’s image, price, description, and buy options.