StoreConnect runs all your selling channels from a single Salesforce org. B2C storefronts, B2B trade portals, D2C brand stores, and in-person point of sale all share one product catalog, one customer database, and one inventory — with no sync, no middleware, and no duplication of effort.
B2C, B2B, and D2C on one platform
StoreConnect is designed to support complex multi-channel businesses without requiring a separate platform or integration layer for each model.
- B2C storefronts — public-facing stores with standard customer account creation and checkout
- B2B portals — account-level pricing, credit limits, purchase order requirements, and trade-only product visibility, all driven by Salesforce Account records
- D2C brand stores — direct-to-consumer storefronts with full CMS control, loyalty programs, and subscription support
- Membership-based access — restrict products, pricing, or entire store sections to specific membership tiers
For full details, see b2c-b2b-d2c-on-one-platform.
Multi-store management
Multiple storefronts can run from a single Salesforce org, each with its own branding, catalog, pricing, language, and currency — but sharing a single back-end.
- Each store has its own domain, theme, product catalog (or a shared subset), and checkout configuration
- Per-store settings for pricing, tax, shipping, payment methods, and promotions
- Centralised management of all stores from the StoreConnect console in Salesforce
See multi-store-multi-currency-multi-language.
Multi-currency and multi-language
- Multi-currency — each store can be configured to transact in its local currency, with Salesforce-managed exchange rates
- Multi-language — storefronts support multiple languages with per-locale content, product names, and navigation
- Geolocation routing — visitors can be automatically directed to the appropriate store based on their detected location
Point of sale
StoreConnect's POS runs in-browser on any device and is fully integrated with the same Salesforce back-end as your online stores. There is no separate POS database or inventory system.
- In-person payments — supports card readers and a range of payment terminals from integrated providers
- Register and shift management — open and close registers, manage shift cash, and reconcile at end of day
- Configurable POS layouts — customize the product display, action buttons, and quick-add tiles per location or store
- Action items — add custom actions to the POS interface for common workflows (account lookups, loyalty redemptions, custom pricing)
- Print templates — configurable receipts and docket templates
- Offline mode — continue processing sales if internet connectivity is interrupted; transactions sync when connectivity is restored
- Multi-location — run POS across multiple physical locations with per-location inventory and reporting
For full details, see storeconnect-point-of-sale-features.