Product reviews and other embeddable widgets
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Product reviews are not a StoreConnect feature. Stores that want reviews embed a third-party review tool through the CMS instead, which lets each store keep the tool it already uses.
The same applies to the categories below. Where a market has many good tools and no obvious default, StoreConnect gives you somewhere to put whichever one you choose.
Categories StoreConnect does not cover
These categories have no dedicated StoreConnect feature, and a third-party widget fills the gap. The tools named supply an embeddable widget for each. They are examples of what is available, not endorsements, and StoreConnect does not support or maintain them. Evaluate any tool against your own requirements before committing to it.
| Category | What the widget adds | Example tools |
|---|---|---|
| Product reviews and ratings | Star ratings, written reviews, photo and video content from customers, verified-purchase badges, and a moderation queue | Yotpo, Judge.me, Loox, Trustpilot |
| Exit-intent offers | A timed offer shown as a visitor moves to leave the page | OptinMonster, Privy, Justuno |
| Social proof notifications | Live “recently purchased” and low-stock nudges | Fomo, Nudgify |
| Multivariate and A/B testing | Serving page variants and picking a winner. The tool runs the test; Salesforce reporting measures the result | VWO, Optimizely, AB Tasty |
| Session recording and heatmaps | Recordings and click maps showing where visitors hesitate | Hotjar, Microsoft Clarity |
| Size and fit guides | A size chart or fit recommendation on the product page | Kiwi Sizing, Fit Analytics |
Check for a StoreConnect feature before reaching for a widget in a category not listed here. Cross-sell has Related products, chat has Agentforce agents, lead capture has Web-to-Lead, and discounts have Promotions & marketing.
Add a widget to your store
Paste the tool’s embed code into a Content Block and place that block on the page or article where the widget belongs. See Adding third party widgets and code blocks.
Where the widget has to load on every page, or its script sets cookies, put the script in a Script Block and attach it to a Cookie in a Compliance Group so visitors can decline it. See Cookie management and privacy compliance.
Notes on product reviews
- StoreConnect does not add
AggregateRatingorReviewproperties to its generated product structured data. Most review tools inject their own JSON-LD; if yours does not, output that markup in your theme. See Structured data for product SEO. - To ask in-store customers for a review, point them at the review tool’s page from a POS tile or a QR code on the receipt. See POS action groups and Create or update a POS receipt template.
Your widget now renders on the storefront, and any script that sets cookies appears in the store’s privacy banner for visitors to accept or decline.
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